Privacy Policy

Privacy Policy for Digital Traffic IQ

This privacy policy has been compiled to better serve those who are concerned with how their 'Personally identifiable information' (PII) is being used online. PII, as used in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your Personally Identifiable Information in accordance with our website.

Collection of Personal Information

What personal information do we collect from the people that visit our blog, website or app?

When ordering or registering on our site, as appropriate, you may be asked to enter your name, email address, phone number or other details to help you with your experience.

When do we collect information?

We collect information from you when you place an order, fill out a form or enter information on our site.

How do we use your information?

We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:

• To personalize user's experience and to allow us to deliver the type of content and product offerings in which you are most interested.
• To improve our website in order to better serve you.
• To allow us to better service you in responding to your customer service requests.
• To administer a contest, promotion, survey or other site feature.
• To quickly process your transactions.
• To send periodic emails regarding your order or other products and services.

How do we protect visitor information?

Our website is scanned on a regular basis for security holes and known vulnerabilities in order to make your visit to our site as safe as possible.

Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. In addition, all sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology.

We implement a variety of security measures when a user places an order to maintain the safety of your personal information.

All transactions are processed through a gateway provider and are not stored or processed on our servers.

Cookie Policy

This Cookie Policy explains how Digital Traffic IQ uses cookies and similar technologies on our websites. It details what these technologies are, why we use them, and your rights regarding our use of them.

What are cookies?

Cookies are small data files placed on your computer or mobile device when you visit a website. They are commonly used by website owners to make their websites function efficiently and to provide information about user interactions.

Why do we use cookies?

We use cookies primarily for technical reasons and to enhance the user experience on our websites. These cookies enable us to improve functionality and personalize our services. They also help us understand how our websites are being used, allowing us to continually improve our services.

No Use of Third-Party Cookies:

We exclusively use first-party cookies on our websites. This means that all cookies placed and gathered are directly managed by us, and we do not allow third-party services to set cookies for tracking or advertising purposes on our websites. This approach is part of our commitment to maintaining your privacy and ensuring that your data is collected and used transparently and securely.

How can I control cookies?

You have the right to accept or reject cookies. Your cookie preferences can be managed through your web browser settings, where you can adjust which types of cookies you consent to. Please note that disabling cookies may affect the functionality of our services.

Third Party Disclosure

We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information unless we provide you with advance notice. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others' rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.

Third party links

We do not include or offer third party products or services on our website.

Google

Google's advertising requirements can be summed up by Google's Advertising Principles. They are put in place to provide a positive experience for users. https://support.google.com/adwordspolicy/answer/1316548?hl=en

We have not enabled Google AdSense on our site but we may do so in the future.

SMS Messaging

Overview of SMS Services

Our SMS messaging services, delivered through a 10-Digit Long Code (10DLC), enable us to send text messages directly to users who have opted in to receive such communications. This section of the Privacy Policy outlines how we handle personal data in relation to our SMS services.

Consent and Data Collection

1. User Consent:  We collect phone numbers and related personal data for SMS messaging only from users who have given their explicit consent. Consent is typically obtained through sign-up forms, online agreements, or other opt-in methods.
2. Data Collection:  The personal data collected for SMS services may include your mobile phone number, name, and other relevant information required to deliver the service effectively.

Use of Personal Data

1. Purpose of Data Use:  The personal data collected is used exclusively for the purpose of sending SMS messages as per the user's consent. This may include promotional messages, alerts, updates, and other communications.
2. Data Processing:  We take all necessary steps to ensure that personal data is processed in accordance with applicable laws and regulations, and only for the duration necessary to fulfill the intended messaging services.

Data Sharing and Disclosure

1. Third-Party Access:  We do not sell or rent personal data to third parties. Access to personal data is strictly limited to what is necessary to provide our SMS services.
2. Compliance with Law:  We may disclose personal data if required by law or if necessary to protect our rights or comply with judicial proceedings, court orders, or legal processes related to our services.

User Rights

1. Opt-Out:  Users can opt out of our SMS messaging service at any time by replying with a standard keyword like "STOP".
2. Access and Correction:  Users have the right to access their personal data and request corrections or deletions as applicable.

California Online Privacy Protection Act

CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law's reach stretches well beyond California to require a person or company in the United States (and conceivably the world) that operates websites collecting personally identifiable information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals with whom it is being shared, and to comply with this policy. - See more at: http://consumercal.org/california-online-privacy-protection-act-caloppa/#sthash.0FdRbT51.dpuf

According to CalOPPA we agree to the following:

• To personalize user's experience and to allow us to deliver the type of content and product offerings in which you are most interested.
• Users can visit our site anonymously
• Once this privacy policy is created, we will add a link to it on our home page, or as a minimum on the first significant page after entering our website.
• Our Privacy Policy link includes the word 'Privacy', and can be easily be found on the page specified above.

COPPA (Children Online Privacy Protection Act)

When it comes to the collection of personal information from children under 13, the Children's Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, the nation's consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children's privacy and safety online. We do not specifically market to children under 13.

Fair Information Practices

The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.

In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:

• We will notify the users via email
• Within 1 business day
• We will notify the users via in site notification
• Within 1 business day

We also agree to the individual redress principle, which requires that individuals have a right to pursue legally enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or a government agency to investigate and/or prosecute non-compliance by data processors.

CAN SPAM Act

The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.

We collect your email address in order to:

• Send information, respond to inquiries, and/or other requests or questions.
• Process orders and to send information and updates pertaining to orders
• We may also send you additional information related to your product and/or service.
• Market to our mailing list or continue to send emails to our clients after the original transaction has occurred

To be accordance with CANSPAM we agree to the following:

• NOT use false, or misleading subjects or email addresses
• Identify the message as an advertisement in some reasonable way
• Include the physical address of our business or site headquarters
• Monitor third party email marketing services for compliance, if one is used
• Honor opt-out/unsubscribe requests quickly
• Allow users to unsubscribe by using the link at the bottom of each email

If at any time you would like to unsubscribe from receiving future emails, click on the link at the bottom of the email and follow the instructions.